Rapper Nicki Minaj has become interested in the online casino of MaximBet. Minaj has signed a multi-year contract to online gambling through MaximBet. She already become creative director of Maxim magazine and will even interfere in the content of MaximBet's strategy.
MaximBet was founded in 2018 and has been on the rise in the online casino world ever since. It mainly focuses on online sports betting but also offers other casino games. Kai Olderog, the senior vice president of operations at Maxim, says the company expects gambling to be a bigger part of the company's future. "Sports betting is a big business," Olderog says. "We hope and anticipate that sports betting will be an important part of our future.”
The sports betting industry is very growing in America, especially as online sports betting is increasingly legalized in various states. One of the states where online gambling on sports betting has recently been legalized is New York. This has created a market worth billions every year. Nicki Minaj himself grew up in New York, and therefore also has the hinterland to be able to promote MaximBet in one of the most important states in America in terms of online betting .
“I don't think I've ever been more proud of a collaboration,” says rapper Minaj. "Merging business, smart powermoves with my natural, creative, sexy, fun and fashion-forward expression is so perfect when it comes to this collaboration.
In America, more and more people are being pulled out of the closet to gain market share in a relatively new market. America is becoming more liberal when it comes to online gambling. More and more states are opening up to sports betting or live casinos let them in their state. As a result, a real competitive struggle has erupted in the United States where parties are pulling everything out to gain market share. As a result, superstars like Minaj are contracted as a stakeholder in websites like maxbet.
