Max verstappen will be driving around with the Pokerstars logo on the race car from the upcoming 2023 Formula 1 season. The logo of the online casino games which specializes in poker games can be seen on the racing outfit of the New Zealander.
Through the partnership, Pokerstars hopes to create more exposure and together they hope that the deal will ensure that a common target group will be reached who share the same interests and passions. PokerStars Players and Red Bull Racing fans can be rewarded in fun, new and unique ways through special Formula 1-related promotions, competitions, experiences and content for PokerStars , the PokerStars Casino and PokerStars Sports products.
Christian Horner, the team principal and CEO of Red Bull Racing is delighted to join forces with PokerStars. "Following last year's successful Formula 1 season, I am excited to begin 2023 by announcing PokerStars as a new partner. In our sport, we see a constant evolution, applied not only to cars, but also to new technologies aimed at reaching the global fanbase to offer new and interactive experiences that we can enjoy. We are delighted to welcome PokerStars to the team as F1 is experiencing a period of growth in New and existing territories and we look forward to launching the 2023 season together.”
Dan Taylor, the CEO of Flutter International (Pokerstars), answered the joy of agreeing to a partnership with one of the leading teams of Formula 1. "Red Bull Racing is a perfect fit for PokerStars because it's not just about what you offer fans and players, but also about the ethos and vision behind how you offer it. Part of our vision for PokerStars is to create the world's most epic casino, built on player experiences, allowing our community to experience moments they will never forget. The phenomenal success of Red Bull Racing is based on their bold, innovative and passionate ethos, which has led to incredible success both on the track and around the world.
Pokerstars is not the first online poker platform to mix in Formula 1. Earlier this year, Partypoker announced a partnership with McLaren Racing. Mclaren Racing, where Daniel Ricciardo and Lando Norris Drive around with Partypoker and Partycasino on their cars, has organized some promotions for their players over the past season. Thus, players could win a completely groomed weekend to win one of the Grand Prixs. It is likely that the players of Pokerstars are also waiting.